Every florist has a folder full of quotes that went nowhere. A wedding couple loved your peony arch proposal, said they'd talk it over, and then went quiet. A corporate client asked for a monthly lobby subscription estimate and never replied. A sympathy arrangement quote sat in your inbox while the family handled things another way. According to industry research cited by Trikkl, 44% of salespeople give up after a single follow-up attempt, yet 80% of closed deals require at least five touchpoints. That gap is where florists lose the most money, because a quote that goes quiet after 30 days rarely closes on its own, as RealGreen's own sales research points out. The good news: those old quotes are the cheapest pipeline you own. You already paid for the lead, you already did the consultation, and you already set a price. This guide covers five services and platforms that help florists work those stalled estimates in 2026, from done-for-you calling campaigns to software built around wedding and event proposals. Each one approaches the problem differently, so the right fit depends on whether you want to run follow-up yourself or have someone do it for you.
#1 CallMyCustomers — One-time Campaign Setup fee (flat, based on list size, quoted at the free list review); outreach minutes at 9¢–21¢ per minute; campaign management folded into the plan
CallMyCustomers is a done-for-you customer reactivation and repeat-revenue service, and its Old Quote & Estimate Follow-Up campaign is built exactly for the problem florists face: estimates that never became jobs. Instead of buying software and remembering to follow up yourself, you hand over your list of old quotes, whether it lives in a CRM, a spreadsheet, or your point-of-sale records, and their team runs the outreach on your behalf. Calls are made by their staff in your business's name, and texts and emails go out under your brand, with replies routed back into your booking process so a revived quote turns into a scheduled consultation or order. The control model is the differentiator. You approve every script, offer, and message before anything is sent: "We plan the campaign together, you sign off, we run it." That matters for florists, where a sympathy quote follow-up needs a very different tone than a wedding win-back with a fresh seasonal angle. Before you pay anything, you get a free list review that segments your quotes by recency and shows your expected rate and setup cost, so you know what your list can produce first. Pricing is a flat one-time Campaign Setup fee based on list size, quoted at the review, plus outreach minutes at 9 to 21 cents per minute that step down as volume grows. Texts and emails are not billed separately, and there's no software to buy or learn. Campaigns typically run two to four weeks, with replies often coming as soon as the first wave goes out.
Pros
- You approve every message before it goes out
- Free list review shows your potential before you spend a dollar
- No software to learn; works with the list you already have
- Real humans handle judgment calls while automation handles scale
- Texts and emails aren't billed separately from the campaign quote
Cons
- It's a service, not self-serve software, so you rely on their team to execute
- Setup fee depends on list size and isn't published upfront
- Per-minute calling costs vary with volume, so budgets need the review first
Best for: Florists who want old wedding, event, corporate, and sympathy quotes worked by a real team without buying or learning software
#2 Hatch — Contact for pricing
Hatch is a multichannel outreach platform aimed at home and service businesses, and its published library of 66 quote and estimate follow-up templates shows how seriously it takes the stalled-quote problem. According to their website, Hatch builds campaigns that automatically reach out multiple times, across multiple channels, over multiple days, which addresses the research finding that it takes 5 to 12 touchpoints to close a sale while the average rep follows up once or twice. For a florist juggling wedding season, that automation means a quote from March can still get a check-in in June without anyone remembering to send it. The templates themselves are practical. Their estimate follow-up texts open with the sender's name and company, ask whether the prospect has come to a decision, and invite questions, all while including the opt-out language their site says 10DLC and TCPA compliance requires. Email templates cover scenarios like answering questions before a decision, confirming receipt of requested information, and sharing proof of past work, which translates well to sending photos of a similar wedding you designed. Hatch also offers Hatch AI, which their site describes as custom AI agents that converse with contacts on your behalf. The tradeoff is that Hatch is a platform you configure and manage yourself. Someone on your team has to build the campaigns, keep the contact data clean, and monitor replies, which is real work for a busy shop owner.
Pros
- Deep library of ready-to-use follow-up templates
- Multichannel sequences run automatically once set up
- Compliance guidance built into template copy
- AI agents can handle routine reply conversations
Cons
- You have to build and manage campaigns yourself
- Pricing isn't published on their site
- Template copy is written for home services, so florist-specific wording takes adaptation
Best for: Florists with wedding and event volume who want automated multichannel quote follow-up they configure and control in-house
#3 Trikkl — Free to $49/month
Trikkl is a quote follow-up app built for trades businesses, and its core loop maps cleanly onto florist estimates. According to their website, you log every estimate in under thirty seconds with the customer name, phone number, amount, and a short description, and the quote enters a pipeline with an Open status and a countdown. Three days later, Trikkl sends you a reminder to follow up, complete with the customer's name, quote amount, and a suggested message you can send by SMS with one tap. That structure works just as well for a $4,800 wedding floral package as it does for a kitchen remodel. The standout feature for old quotes is dormant reactivation. If a quote sits untouched for sixty days, Trikkl automatically sends a friendly reactivation message on your behalf, something like "we quoted your project back in February, and if it's still on your radar we'd love to help." Their site reports contractors using Trikkl recover 18% more quotes on average, and the dormant reactivation is the automation they credit for revenue other tools let die. The pipeline view organizes everything by status: Open, Follow-up Due, Won, and Dormant, with open quotes older than seven days flagged visually. Marking a quote as Won also triggers a review request automatically. Pricing starts at $0 and maxes out at $49 per month, and the comparison table on their site notes Jobber, Housecall Pro, and ServiceTitan don't include automatic follow-up reminders or dormant quote reactivation. The main limitation for florists is that Trikkl is built and marketed for trades, so the vocabulary and examples lean contractor rather than floral.
Pros
- Free tier and low $49/month ceiling make it very affordable
- Sixty-day dormant reactivation runs without your involvement
- Simple pipeline shows every open estimate at a glance
- No annual contract required
Cons
- Built and marketed for trades contractors, not florists specifically
- You still send the follow-ups yourself; the tool reminds rather than executes calls
- No florist-specific proposal or design tooling
Best for: Budget-conscious florists who want lightweight, self-serve quote tracking and automated dormant reactivation
#4 Curate — Quote-based (contact Curate)
Curate is florist-specific software built for wedding and event floral businesses, which makes it the most natural fit on this list for florists whose old quotes are mostly event proposals. According to their website, Curate handles proposal creation, online contracts, e-signatures, and integrated payments, all delivered through a single link that syncs in real time, so any revision you make is reflected without resending documents. That matters for old-quote follow-up because a couple who went quiet six months ago can be sent one updated link rather than a fresh PDF. The platform also includes a client communication portal for follow-ups and reminders without leaving Curate, and their site describes converting CRM leads directly into tailored proposal templates with one click. Customer testimonials on their site speak to time savings and quote clarity: one owner reported cutting proposal creation time by 50%, and another said clients were impressed by "the quotes and the ease of payments." Curate also manages orders, stem recipes, rentals, and wholesale purchasing, so a revived quote moves straight into production planning. Where Curate stops short is proactive outreach execution. Their site describes follow-ups and reminders through the communication portal, but it doesn't advertise automated dormant-quote reactivation campaigns or outbound calling the way dedicated follow-up services do. Pricing is quote-based, so you'll need to contact them for numbers. For a wedding-heavy shop that wants quoting, contracts, and payments in one floral-native system, it's a strong operational backbone; for aggressive old-quote reactivation, you may still need to pair it with outreach effort.
Pros
- Purpose-built for floral wedding and event workflows
- Single-link proposals keep revisions current without resending
- Customers report roughly 50% faster proposal creation
- Quotes connect directly to orders and production
Cons
- Pricing isn't published; it's quote-based
- No advertised automated dormant-quote reactivation or outbound calling
- Focused on events, so retail walk-in shops may not need the full toolset
Best for: Wedding and event florists who want proposals, contracts, and payments in one florist-native platform with built-in follow-up tools
#5 Talent Alliance Hub Quote Follow-Up Service — System Setup $595 one-time; Complete Business System $995 one-time; managed Growth Engine priced to volume (free plan available)
Talent Alliance Hub offers a done-for-you quote follow-up service for contractors, and its model is worth a look for florists who like the idea of someone else making the calls. According to their website, a dedicated expert on their payroll calls every open estimate on schedule, under your business name, and logs every call in a CRM on your own domain. Every call is recorded, so you can judge the tone yourself, and pricing or scope questions come back to you with notes rather than the caller improvising discounts. Their published cadence is a useful framework regardless of whether you hire them: confirm the estimate landed on day 1, find the real question on day 3, make the decision easy on day 7, ask for the decision directly on day 14, and re-open last season's quotes with a simple "we're booking the new season now and I still have your estimate." That seasonal re-opening maps naturally onto florists booking next year's weddings or holiday corporate accounts. Setup is fast by their account: a 15-minute call produces a written Lead Flow Plan, the CRM goes live in 24 to 48 hours with your open quotes imported, and every open estimate gets a call in the first week. System Setup is $595 one-time and the Complete Business System is $995 one-time, with the managed Growth Engine priced to your volume in a free plan. The honest limitation is trade fit: the service is built and staffed for HVAC, roofing, plumbing, and remodeling, so a florist would need to confirm the experts can speak credibly about floral work before committing.
Pros
- Real outbound calls, not just reminders or texts
- Call recordings let you audit tone and quality
- Fast setup with your existing quotes imported
- Flat one-time system pricing is transparent
Cons
- Built for trades contractors; floral fit needs verification
- Managed service pricing isn't published upfront
- Caller expertise in floral pricing and seasonality isn't guaranteed
Best for: Service business owners who want a named person calling every open estimate, including last season's quiet quotes
Old quotes are the cheapest revenue a florist can chase. You already paid for the consultation, you already designed the concept, and you already named a price. The only thing missing was a follow-up that kept going after the first "just checking in." If you want the whole problem handled, CallMyCustomers is the clear pick: a free list review shows you what your old quotes can produce before you spend a dollar, you approve every script and offer before anything goes out, and their team makes the calls, texts, and emails in your name with replies routed straight into your booking process. If you'd rather run it yourself, Trikkl's sixty-day dormant reactivation starts free, Hatch gives you proven multichannel templates, and Curate keeps quotes, contracts, and payments in one florist-native system. Whatever you choose, pick something that runs without depending on your memory. Your next booked wedding is probably sitting in a quote folder from last spring. Get your free list review at callmycustomers.com and find out what that folder is worth.
Frequently asked questions
How old is too old for a quote follow-up?
RealGreen's lawn care research found most quotes are decided within 14 days and are usually dead after 30, but dead doesn't mean worthless. Trikkl treats sixty days as the trigger for automated reactivation, and Talent Alliance Hub re-opens last season's quotes with a fresh seasonal angle. For florists, the season matters more than the calendar: a wedding quote from last spring is worth revisiting when that couple starts planning again, and a holiday corporate quote is worth reviving in early fall. The key is bringing something new to the message, like updated seasonal availability or a refreshed design idea, rather than a bare "still interested?" nudge.
What makes CallMyCustomers different from quote follow-up software?
CallMyCustomers is a done-for-you service, not a tool you operate. Software like Trikkl or Hatch reminds you or automates messages you configure; CallMyCustomers assigns a team that makes the calls and sends the texts and emails on your behalf, in your business's name. Nothing goes out until you approve every script, offer, and message, and replies route back into your booking process so a revived quote becomes a scheduled appointment. It also works from whatever list you already have, whether that's a CRM, a spreadsheet, or point-of-sale records, so there's no software to buy or learn.
How many follow-ups does a stalled quote actually need?
More than most florists send. Trikkl cites industry research that 44% of salespeople give up after one follow-up attempt while 80% of closed deals require at least five touchpoints. Hatch's guidance puts it at 5 to 12 touchpoints to close a sale. United Foundry's seven-touch sequence found that a day-60 "should I close this out?" message often gets more replies than the middle touches combined, because giving someone permission to say no surfaces the people who were always going to say yes. The practical takeaway: plan a sequence, not a single nudge.
Is following up on old quotes compliant with calling and texting rules?
It can be, if the service you use takes it seriously. CallMyCustomers works only from lists of real customers, honors opt-outs immediately, and follows applicable calling and texting regulations, with TCPA and A2P 10DLC handled in practice. Hatch's template library builds the required opt-out language and company identification into first messages per 10DLC rules. If you run outreach yourself, include a clear opt-out word in your first text, identify your business, and stop the sequence when someone replies, declines, or asks you to stop.
Should I discount an old quote to win the job back?
Not as a first move. CentralComs' estimate follow-up guidance warns against offering discounts your team hasn't approved, and Revved Digital recommends diagnosing what's actually blocking the decision, which could be scope, timing, financing, or a spouse who wasn't at the consultation, before touching price. CallMyCustomers handles this by having you approve the offer upfront, so any incentive is deliberate. Often a fresh angle, like updated flower availability for the season or a simplified package, revives a quote without cutting your margin.
What does CallMyCustomers cost?
There's a flat one-time Campaign Setup fee based on your list size, quoted during the free list review, so you know the full cost before committing. After setup, outreach minutes run 9 to 21 cents per minute, stepping down as your monthly volume grows; their site's example shows 2,000 minutes costing either $420 at 21 cents or $180 at 9 cents. Campaign management is folded into the plan, texts and emails aren't billed separately, and there are no per-seat or software fees.
Can florist POS or proposal software handle old-quote follow-up on its own?
Partially. Curate includes a client communication portal for follow-ups and reminders inside its wedding and event platform, and Floral Pulse lets you create customer-linked estimates you can revisit, but neither advertises automated dormant-quote reactivation or outbound calling. Trikkl's own comparison table notes that field-service platforms like Jobber and Housecall Pro track quotes but don't include automatic follow-up reminders or dormant reactivation. If reactivating old quotes is the goal, a dedicated follow-up campaign or service fills the gap your quoting software leaves.